Categories: Industry

FOOD INDUSTRY AND CORONAVIRUS

Coronavirus or COVID-19 has badly hit almost all the sectors of the Indian economy, whether it be automobile or textile or aviation or tourism or food industry. Due to the pandemic. The food industry is one of the most badly hit industries due to coronavirus. The food industry was one of the first industries to be hit so badly due to COVID-19, but in the future definitely they will be revived with the help of various online food delivery partners.

IMPACT OF COVID-19 ON FOOD INDUSTRY

Food Industry in India became the worst-hit sector COVID-19. As per the president of the National Restaurant Association of India (NRAI) restaurants are facing unprecedented situations due to which Food industry is compelled to take few decisions which have massive financial implications on businesses of these restaurants. But they are forced to shut down the restaurants for the safety of their employees, the general public and the whole country at large. No income was generated from a few months due to massively spread coronavirus in various parts of India. The restaurants may take time to recover from the losses faced during the period of lockdown. They will also have to pay to their employees even without any income being generated during this period so food industry jobs are also affected.

Now we come to the online food industry. Due to the spread of COVID-19, the online food industry also took the big hit until the month of April because of the offline restaurants’ chain being totally shut down to maintain social distancing. The number of orders on Swiggy and Zomato dropped by 60% up till restrictions were not eased by the government amid pandemic. Although due to fully shut down on restaurants people shifted to cooking the food themselves at their homes but surely after lockdown, these companies will make a good comeback and get revived.

FUTURE ASPECTS OF FOOD INDUSTRY AFTER LOCKDOWN

The lockdown period has changed the buying behavior of the consumer. More and more people are shifting from offline mode to online mode of buying even though for essential commodities, food, etc. till the period of lockdown. After the lockdown gets over it will have a very huge on the online system whether it will be the food industry, grocery shops, clothes, etc. After lockdown gets over time will come when most people would be using online apps like Swiggy, Zomato, Uber Eats, etc. to order food in spite of going to a restaurant to have food.

Food industry companies like Swiggy, Uber Eats, etc. are taking the utmost care to maintain safety for their employees and also for their customers. The new concept of contactless delivery is also launched where food is delivered at your doorstep without the customer coming in contact with the food delivery boy.

One another big reason for the increase in online food delivery orders will be that few people might be bored of eating homemade food continuously for a few months. There are many people like this who will shift to online food delivery. Though it will take the time of a few months for them to reach the level of sales as it was pre-lockdown but they will surely make a good comeback.

Also, Nivea has partnered with Zomato and Swiggy to delivers its hygiene products at the customer’s doorstep which will also be helpful in increasing their revenue post lockdown. Many new companies are partnering with them in order to ensure a safe door to door delivery which is helpful for companies like Zomato and Swiggy to increase their revenue amid lockdown and post lockdown.

Many sectors will be partnering with online service providers in the future because now India is getting digitalized. Almost all the things are being performed on the online platform. People are very largely shifting from offline to online era.

Faiz & Mohtasham

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